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Overview

Satsuma launches connectors in stages so strategy, implementation, security, and channel submission stay aligned. The goal is not just to make a demo work. The goal is to ship a connector customers can rely on.

Launch Phases

1

Discovery

Confirm target channels, user workflows, business goals, systems involved, and launch constraints.
2

Design

Define connector actions, permission boundaries, app UI moments, analytics events, and support requirements.
3

Build

Implement the MCP server, app UI, auth integration, deployment configuration, and observability hooks.
4

Validate

Test happy paths, permission failures, expired auth, malformed input, downstream failures, and channel-specific behavior.
5

Launch

Submit or enable the connector in the target channels, monitor early usage, and resolve launch issues quickly.
6

Iterate

Use analytics and support signals to tune tools, copy, confirmation moments, and product workflows.

Readiness Checklist

Product

Target workflows, success metrics, user-facing copy, and escalation paths are approved.

Security

Scopes, token handling, data retention, audit logging, and revocation behavior are reviewed.

Engineering

Staging and production access are configured, tests pass, observability works, and rollback steps are known.

Channel

Assistant-specific metadata, UI constraints, submission materials, and review requirements are complete.

Rollout Options

Private Launch

Best when you want to validate a connector with internal teams, design partners, or a controlled customer cohort before broad availability.

Partner Launch

Best when the connector supports a specific enterprise customer, integration partner, or channel relationship with defined success criteria.

Public Launch

Best when the connector is ready for broad customer use and support, analytics, and operational ownership are in place.

Ongoing Operations

After launch, Satsuma helps monitor usage, investigate failures, and identify improvements. Common post-launch work includes adding new assistant actions, refining consent moments, improving result displays, expanding channel coverage, and tuning analytics for leadership reporting.